For the most part I just don't get why people are complaining so much about gas prices. Most people spend ridiculous amounts of money on stuff they don't need. If they really need to drive then stop spending money on those other things. It's not that hard. I understand that there are exceptions to this but in general most people could just cut back somewhere else if driving is that important to them.
The price of gas is in everything you buy...from gas at the pump, to groceries, etc...eventually cutting back won't even be an option, assuming you want to eat.