That could be, and I'm sure it depends on when someone is looking too. Someone looking at ads at the beginning of the season when all the babies are hatching at ones, perhaps could be looking at lesser quality, compared to someone looking at the end of the season holdbacks.
But to confuse matters even more... how would one judge "hets"? I could just not be looking in the right places, but I haven't seen much in the way of long pedigrees (maybe parents and grandparents) complete with pictures. So without knowing what is in the animal's background, how does one judge a het? Is it worth taking the risk to buy a het, raise it up, breed it, and then possibly end up with a bunch of subpar recessive morphs? Is a newbie, or any breeder for that matter, better off just spending the extra money to buy the morph itself? Or what if it is a morph that seems so completely subjective (i.e. pied) that it doesn't really seem to matter any way?