I'm in the same position, I haven't had anything to sell, but I can give the (somewhat voracious) consumer viewpoint. As a shopper I don't even bother with CL for the same reasons, in my mind CL=rescues (I know this isn't always the case, but a lot of people do seem to go there to dump unwanted animals). I do most of my shopping on kingsnake, it's fairly easy to use the search function to find what I'm looking for genetically and do price/quality comparisons. I do however expect a link to a website on a kingsnake ad, and if the website looks shoddy I don't buy. I expect a professional quality website from a professional breeder. So my vote would be split between kingsnake and websites.