It is expected and will not be considered rude unless your counter offer is 50% off the price.
Understand that there are several price retail price, vendor's price (vendors selling among themselves), return customer's price, friend's price
Usually prices at show are the same than the one you will find online sometimes even cheaper.
Because I breed and have friends who do that for a living I know that with snakes under $100 there is very little money being made if any at all if the animal has some size to it, so I personally I chose not haggle and if I did I don't think I would counter offer much probably 10% / 15% off max.
Good news for the buyers is that there is plenty of choices at shows that will fit you price range and some breeder might bulge with their prices while other may not, all you can do is ask and they will either accept or pass.
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