As a buyer first I want pictures of the animal, how he or she is feeding, how it will be shipped, the breeders and my scedule matches for shipping dates. I work on the road so I'm not home every night so shipping is a pain in the butt for me since I have to take a couple days off to know I'll be home to get the animal. Another thing I like is a breeder that actually cares about the customer not just think it's another sale. I know for my experience I'll stick with who I've been buying from I'm really happy with the service, the animals health, and packaging is great.