I was in the same small independent reptile store on 436 (PB) in Orlando buying live hoppers a few days ago (I needed over 50 for my hatchlings and you guys know how I hate to raise mice) and saw the "pastels". I also heard one of the owners telling a customer how to set up a ball python enclosure. Several of his comments were wrong (they like over head ceramic lights instead of an UTH and the thrive in low humidity). I quitely gave her one of my business cards and suggested that if she had any questions to please call me.
They do go to many shows, including Daytona, so they should know better. But I don't think from my interactions with them over the past several years that they would listen to others suggestions or input. THat's not to say you shouldn't try . . . I do like the "friendly by stupid" routine.
Good luck and let us know what they say.