Starting a business, especially one as niche as breeding snakes and geckos, is definitely an adventure! I've not ventured into this particular field, but I did start a small business a while back. The first step is usually to understand the legalities, like getting the right licenses.
It's important to check with your local and state regulations about breeding and selling animals. Sometimes there are specific rules, especially for exotic pets. Profit-wise, niche markets can be really promising if you find the right audience.
Social media and online marketing can be incredibly helpful for a business like yours. I've used tools like AdSpy software in my ventures to get insights into what strategies work best in digital marketing. It helps to understand your competitors and market trends.