I don't think it has anything to do with feelings. If they want to stand out, they need to find a way to vet their retailers. In my case the majority of my attempted purchases failed. I have had better success just with google. This site is a board. They probably make just enough from adds and memberships to keep the site running. It is not quite the same thing as putting up a retail gateway.
As far as this board goes, if I ever attempt to sell anything on here or even end up selling something to a member here I will be more than glad to become a paying member in order to show support for the board. This site holds way more value than Morph market. If morph market wants to have value they need to do far more than display a bunch of adds for stuff you can't even buy.