DeBeers doesn't control the diamond market anymore.
I'm not a fan of synthetics, probably because of my place in the diamond/jewelry industry. There is a reason an ideal cut D/Flawless diamond costs a lot of money. They're rare.
When you just go make one because you can't afford the natural version, you're devaluing the natural one. In my opinion it's the equivalent of buying a knock off Hermes for $50 or putting one of those body kits on your car to make it look like a higher end model (I don't know a lot about this, I wasn't really paying attention when it was being explained to me).
I'm not a snob. I can't afford most of what I sell. But I'd rather not have it than fake it. Unless we're talking about not-gray hair. Then I'd rather fake it.
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