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Thoughts on morph pricing levels
I have been doing some thinking lately an what I think, with my cursory non-scientific research, on morph pricing layers.
I think these layers are important, as new business opens up as a morph falls into the next layer down.
Here are the layers as I see them:
10K+ - generally only large scale breeder to large scale breeder sales
7500-10K - Large scale breeders or big purchase for medium scale breeders
5K-7500 - High end level for medium level breeders
3K-5K - High end level for smaller breeders (like me) and very deep pocket hobbyist (rare)
2K-3K - Small breeder and high-end hobbyist
1500-2K - Small breeder and high-end hobbyist
1K-1500 - High end for novice breeder, med-high end hobbyist
500-1000 - in-between zone that cover a lot of groups
300-500 - Bulk of novice breeder single gene stock
200-300 - First stepping stone up
50-200 - Lowest level (includes Pastel, Spider etc...)
Now, with this I am speaking mostly of single gene, but you can apply the same idea to 2-gene, 3-gene, etc... Also, I realize there are exceptions where a small breeder splurges on a 15K animal or whatever, those are outliers.
IMO, it is a good thing when the prices drop to a level that hobbyist are beginning to get involved int he purchases, not just breeders. Breeder selling to breeder on the high end does not bring in new money from outside the hobby, just recycles it from breeder to breeder. New breeders coming in generally are going to start on a lower level, so we are still not seeing new money until the maybe the 2K-3K zone, and even then there is still a lot of established breeder-to-breeder sales (and trades which I am intentionally leaving out).
My overall point is that I think there is a sweet spot in a given single gene morph price between say 500 and 3K (kinda wide I know) that maximizes bringing in new money and still getting a decent return. Once the price drops below $500, the finicky nature of BP breeding really comes in to play OR the market gets absolutely FLOODED with the morph.
****Like I said, my methods are purely based on observation and speculation, no science whatsoever****
I would like to hear others' takes on this (preferably without discussing SPECIFIC PROJECTS, as that angers some).
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