Being a PetsMart employee I'm on the front lines of introducing new people to the reptile trade. In the last 4 months I've assisted nearly a dozen people into the world of ball pythons. I make sure they have everything they'll need, offer tips and advice, and write down this website for them to learn more. I also include info on our local reptile shows. I've even found some of my customers at the shows and they thank me for all my help. I know my store is going great things for the trade. If it weren't for high profile stores like mine people would never know about the joys of keeping reptiles. They would just go get their dog food from Wal-Mart and zombie on . . .