If you feel like you must sell at that particular show, then of course you'll price your animals however you feel will best move them. But if you really do have high quality pastels, there just might be someone at that show who is as picky as, say, rabernet...and perfectly willing to pay more for the best looking pastel at the whole show. You risk missing out on that deal if you cave in to the lowest common denominator....but the risk/benefit is yours to weigh, and not anyone else's.
But I'm not talking about vending a specific show...I'm talking about marketing to a much wider audience via online businesses where your pool of buyers is vastly larger. I'm talking about a general attitude about your entire business model...not the specifics of selling one or two particular animals in one or two given circumstances.
I don't believe anyone here said that.