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  1. #2
    BPnet Veteran Twisted Reptiles's Avatar
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    Re: new racks half the price of these big name dealers

    Of course there will be interest but I believe you are oversimplifying the process.

    You want to know who will buy it yet you don't even know what you want to build it out of? It sounds like you have some foundation to think through before you can ask for interest in a particular product.

    Are racks expensive from the major distirbutors? Yep. Is there a reason for that? Yeah. Quality craftsmanship, quality product, and quality guarantees behind their work don't come cheap. If you truly do produce an equal quality product at half the price, your demand will skyrocket. As a result you'll have trouble filling orders promptly (even the big boys have issues with this). As you increase your production capacity you'll create more overhead, as you create more overhead your prices will gradually no longer be half the price. I am betting that even from square one producing an equal quality (or even close) product at half the price would be simply impossible. Snake keepers often have a lot of money invested in their collection, and cutting corners to save a buck or two is not usually an option.

    If you think these guys who are already doing it haven't their business models countless times to see where they can save money for both themselves and their customers I'd have to disagree. Do they make money? Of course they do.

    This is not to discourage you from doing your thing, if you have a plan and you want to pursue, more power to you. But going at it from square one squaring off against the "big name dealers" is asking for an awful lot of scrutiny on any product you bring to market. Do you own thing, and let your product speak for itself. Best of luck to you!
    -Eric-



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