1. While I would definitely enjoy the ultimate version and watch some of the cool effects from the movie (I never watch these but Avatar is worth it!), I'm not going to wait until the fall to buy that special copy. I'll probably just end up picking up the BluRay.
2. Does it bother me? Yes, it bothers me that (Like Judy said) it's just another way for Hollywood to bring in millions more dollars by hoping people will double buy the movies. However, it's not enough to make me do anything about it (buy what could you even do).