Price drops

[PythonWallace]

I was speaking in the context of $150 for a spider vs. $200 or even $250. But it can apply to higher end animals as well.

The first year I produced lessers, the advertised retail on them was from $22,000 - $18,000 ... the behind the scenes deals were in the $8,000 - $10,000 range by the end of the year. I produced 22 lessers and sold 3 for around $20,000 give or take and that's all that I wanted to sell. I could have sold more for $20,000 each if I wanted, even with people selling them for $8,000 (I turned down offers from two people that I remember). I made all of my money back on my original investment and put a nice piece of change in my pocket. The following season, the average retail price on lessers was $7,500 ... and I did extremely well selling them at that price (even though the behind the scenes deals were at half that).

Did I like to see it? Of course not. Did I make money? You bet your a$$ I did. Did I expect lessers to stay at $20K each forever? Well, considering that just the year before I paid almost double that for mine ... no.

I guess I'm just at a point in the business where I acknowledge that how other people price their animals is one thing that I have absolutely no control over ... no matter how loud I scream, angry I get, or how many low price threads I participate in ... so knowing that, I choose to focus on my animals and my sales.

But believe me, I understand the frustration when you see those animals being sold for what you believe to be a low price ... been there, done that.

-adam

I understand what you're saying, and I understand that no one will ever change anyone else's mind about pricing and that there is still money to be made. I just want to see more people realize that bottoming out their prices effects other people, and that it isn't the only option to sell more snakes. Like I said before, it's just a pipe dream of mine, but it would be kind of nice to see a few people make that realization. Like I said, I took the difference in price that I would have lost if I dropped all my prices, and invested a portion of it in advertising. I made more sales at the decent prices, and also got more potential customers to my website, and got my name out there. That method is a win-win-win. Two wins for me, and one for the rest of the community. If a few other people would do the same, the falling prices would slow down, and everyone would be a winner.