Unfortunately most people aren't having their minds changed about snakes with this kind of coverage. They are just having their opinions reinforced. The media isn't causing the issue, they're just showing people what they think they already know.

Shame on the people who let their ball python be used in this news clip. It's like the idiots who have to walk around trying to look all bad with their pit bull. Then they turn around and wonder why their town has suddenly banned the breed. Because the general perception was bad to begin with and the idiot owner just proved everyone right.